Recently in WebProNews, there was an article called Ghost Tweeting: The Real Phantom Menace and let me say it was ridiculous to read such garbage. Well, maybe not garbage, but it is terrible to know that people would whine over such things.
First off, there are plenty of brands online that pay employees to tweet, including celebrities. Yeah, it might be wonderful to receive tweets from the person, but at least those who follow are getting the information they need. I tweet my own stuff. I am not rich nor special enough to hire people to tweet for me. I would not “ghost tweet.” However, there are people to do.
Ghost tweeting, although it is a fairly new word, it is not a new concept. It is not unethical and certainly does not call for people getting in a tiff over. As long as the people behind the account are up front and honest, there should be not issues. Really, there should be a note on the account that either none or some of the tweets are ghost tweeted, or a note at least on the user’s personal/ company website explaining who is tweeting.
While you could rely on your followers to give you feedback on their expectations, you really just need to be honest and up front about who is to be sending information FIRST. Some of the people I follow that I know use ghost tweeting are people that at least share something worth my time reading. Of course, knowing that the actual person that that the account is about, especially for individuals like celebrities and well known people in niches I follow, I appreciate their efforts. They do have busy lives.
And think about it – if you are not happy about it, just unfollow. Right?
What are your thoughts about Ghost Tweeting.
To be honest, I do not mind when someone – company or individual ghost tweets. To be honest, some of the people who might be accused of ghost tweeting may actually be posting their own tweets. Unless the company ceo or celebrity or whoever owns the account comes right out and says that they are using a "ghost tweeter" I would not worry about it. Even if they do, who cares? At least you are getting the updates and information you want!
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