I have had to turn away a lot of requests for guest blogging. I know others who have. Now, for those who are into guest writing on other sites, I am sure you are like – “Why would you do that when you can get some links back?”
As much as I would love to, I have found after a lot of experience that it is best to carefully choose where to write. The wrong place might be for a site that was made for all the wrong reasons or a place that I do not share many of the same opinions.
I am going to share a short guide to finding the right site to guest blog.
- You really have to scope out a site and make sure the people know what they are talking about. If you go in and your ideas conflict, you will probably be uncomfortable about posting again in the future.
- Read the rules and requirements for guest posting at another person’s website. While you might be excited to post, you might not be submitting what will fit or your writing might not be in the format that is required. For example, some blog owners ask you to organize your posts in a certain way with h2, h3, h4 tags. Some blog owners might even not allow you to to link to certain sites.
- Site traffic is not always important. Newer sites might become popular or at least have decent traffic later on. Some larger sites might not be a good idea. There are some that I have felt were created for all the wrong reasons, like making money before creating a valuable site.
- Do not take on regular guest posting right away. You might not be able to fill those requirements even if you offer to do an article every week or even every other week. Life happens.
- Do not spread yourself thin. You have a life. People are aware of it… well except for the small percentage who forgot that part.
- If a blog owner is breathing down your neck for another article, you might want to go elsewhere. While the site might be great, you are not obligated to contribute regularly. If the blog has ads, basically you are making them money. Your site comes first before contributing elsewhere. Why? – Well, you cannot develop a site if you are constantly elsewhere.
- While being offered money to blog might be great, you are probably better off submitting your guest post to places that can back up their word and get the traffic that makes good money. A lot of people get strange when money is involved and because it is not your blog, and you might not have a contract, you should probably avoid people who wave the money around unless they promise to pay you per post.
- You really should be in first for sharing your content, engaging with readers, and getting some link love back. You are trying to establish yourself in your niche as someone who is influential.
- Try to keep in your niche. For example, if you are usually in tech, it might be weird getting non-relevant links back from a mommy blog. Also, visitors might be a bit confused when you write at a site outside your own blog’s niche. They are usually looking for material similar to the site they just left and hope to find it on your site. Side Note: For any mothers who might be into tech and social media, perhaps having a mommy on the side might be great. Use that site for getting links back.
What are your own guidelines for finding the right site to guest blog at?
All excellent tips, Nile. Great guide for anyone new to the concept of guest posting. I would add only one thing, make sure that the author will be providing you an area on the post (usually at the end) for a short author's bio and at least one or two links back to your own site.
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Nile Flores says
I think that might be a good thing to add for a post dedicated to the Blog Owner preparing their website to accept guest writers.
Previously, I required a short bio, but the author's box has been much easier to manage things.
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Thanks sis nice post i always enjoy to write guest post. So this post is really helpful me. I think write guest post on related blog work best
Hey Nile, I have actually just started considering writing a few guest posts. I guess what has really been stopping me is time. When guest posting you want to make sure you put out your very best quality and these posts can take a while to write. Anyway, now that I will start to embark on this, you have given me some really great tips. I think I am going to take a while to figure out my game plan. Thanks for these tips!
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You are welcome. It is kind of a big step when you go onto another person’s blog/ site and write. You might not be as familiar as the site owner with regular visitors or occasional ones. However, if it is within your niche and knowledge, you will do fine. My father said recently before I spoke at WordCamp Chicago – “It is okay to be nervous. It means you care enough about what you are saying.”
To me… that is all that matters. 😀
Jorgen Sundberg says
Thanks for the tips Nile! I have recently got into guest blogging and try to do it once per week. So far the results haven't exactly been outstanding in terms of traffic but it's a great way for me to build relationships in the bloggosphere.
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Allen Santiago says
Really stunning advice. Third point “heavy traffic site” is one of the thing that many fall in illusion. They just see at traffic but the fact is that you given in further points. Thanks Nile for sharing.