After Facebook adjusted its algorithms late November 2013, fan pages have been suffering traffic-wise. In fact, a study by Ignite said that the Facebook fan page traffic decreased by an average of 44%. Their study consisted of over 689 brands. In fact, brand reach is at 3%, and not the former 16% that Facebook boasted.
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Facebook Punishes Boring Brands and Advertisers?
Facebook punishes boring brands and advertisers? Well, its not really a punishment from Facebook as per an article at the Business Insider. It’s more that your audience isn’t interested in your advertisement. What the Business Insider is saying is that if your Facebook ad is not driving in traffic or click throughs, it will be
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