Website reviews are not like reviews you do on Yelp or in some newspaper column. A website review is an in-depth audit, and involves pouring over the website’s design, its content, the stats, and the strategies that the website owner is currently using to promote their site. A website review is important because it allows
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Why Is Local SEO Important?
Local SEO is important for any business. It does not matter if the business has a physical location or if it is online. It makes the difference between someone purchasing from you or purchasing from a competitor in another city, state, or even in another country. So… why is Local SEO important? Why Is Local
[Continue Reading...]Write For Humans!
Write for humans. It is really simple as that. Think about it. Humans build the computers and the programs for the search engines. Humans search online and read. The search engines do pick up what you write about, but it is not the search engine that you must rely on alone to receive traffic. Writing
[Continue Reading...]Stop Over Complicating Search Engine Optimization For Your Blog
I receive a lot of questions from bloggers who are always concerned about every little nitty gritty detail about their blog when it comes to search engine optimization. The thing is, most of these questions are already answered out there in blogs across the Internet. So, why is SEO so hard to understand? Answer: Because
[Continue Reading...]SEO Is Not Dying
Optimizing your site is definitely a necessity, but overdoing it will hurt your site. All this talk on SEO dying is hogwash. If it were, then there would be no search engines. SEO is not dying. The issue that some people are hurt over is the fact that they actually have to write great content
[Continue Reading...]Why You Should Use a Custom 404 Page
What is a 404 page? It is a page that tells your visitors when they go to a specific page that it no longer exists. Using a custom page for this is a benefit, especially to search engines like Google. The search engines index websites and all of their pages, including the 404 page. One
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