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You are here: Home » SEO » 12 Link Building Strategies To Give Your Website A Leg Up

12 Link Building Strategies To Give Your Website A Leg Up

By Nile Flores 47 Comments


Link building for a lot of people is confusing or may be time consuming. However, for those who may not have the money to spend on link building companies, building links is a huge undertaking. I am sharing 12 simple link building strategies to give your website a leg up.

1. Start a Twitter Page

If you fill out your profile, you will show up in the search results. Furthermore, if your website link is in your profile, people can easily find your website.

2. Start a Facebook Group and/ or Fan Page

Got friends, colleagues, co-workers, a startup business, or a fun idea? Groups and Fan Pages are great. You can share links from your website, and above all connect more with your followers and fans.

3. Ping Your Site’s pages.

There are so many sites out there that you can submit your own website to that will give you a back link. Take advantage of those (I will be putting out an A-Z list shortly and put a link here for your convenience.)

4. Use link baiting techniques.

Please note that link baiting should be done at your discretion and also be done in good taste. There are some site owners who link bait negatively, so if you do not want bad attention, try to be courteous.

5. Submit your site to directories.

Directories are effortless method to create back-links quickly. You are able to submit many of directories for free. However, quite a few directories are garbage sites that will put a virus on your computer, or put you on spam email lists.

6. Submit Press Releases

Drudge Report or Fark.com are great places to do this.

7. Participate in Discussion boards

While you may be ecstatic about Facebook and Twitter, some of the forums and discussion boards out there are still excellent places to mingle.

8. Blog Comments

Make sure that if you do drop a link that it is not spammy and that it is indeed related to the post you are commenting on. In the case that you are commenting at a blog that has CommentLuv enabled, make sure to put your site link in, and choose an article related to the topic. Of course, with CommentLuv, it is fine to just choose one of your posts, but if you have a recent article, you never know, sometimes the blog owner might add it to their article as a related link to read.

9. Join Your Local Chamber of Commerce
Most bloggers should be considering themselves businesses, especially if you monetize your site. If you are to the point that you are successful, try applying for your local Chamber of Commerce. Sometimes you can get a great back link with them, especially if you offer discounted services to the Chamber of Commerce card members. It does not matter if your website targets a national audience. You are still a local business.

10. Call or email clients that already use your services or support your website.

If they have a website too, perhaps you can exchange links with them.

11. Ask your blog friends to link you or exchange a link.

Regardless of it being a return link, both you and your blog exchange buddy are basically telling your blog circle that you recommend certain people and proudly list them on your site. Even if it is not a link in a sidebar, and on a special link page, it can be a win-win situation.

12. Social Bookmarking.

A lot of social bookmark sites give great back links. It can also drive in traffic depending on the topic. Encourage your readers to submit your articles to social bookmark sites and also, do not forget to do it yourself too.

There are many more link building strategies, and I am sure from time to time I will be introducing them. In the mean time, I really would love to hear what your link building strategy has been.


Filed Under: SEO Tagged With: link building, seo

About Nile Flores

Nile is a 43-year old female from the greater St. Louis (Southern Illinois side) area. Nile is a mother of 1 son. She is also a web designer and developer, a graphic designer, and a public speaker, who exclusively designs and develops using WordPress. She also blogs at GoDaddy's Blog, Verpex Hosting's blog and her very personal sites, Pixelled and Nail Polish Happy.




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Reader Interactions

Comments

  1. sanji says

    July 9, 2011 at 6:27 am

    May I add to visit yahoo!answers and forum sites that needed help. And if you have a related article you can put your link in there. Hope that helps.
    My recent post How to Create Your Own File Icon

    Reply
    • Nile says

      July 9, 2011 at 9:35 am

      I have a part 2 I am saving for this coming week. 😀

      Reply
    • Nile Flores says

      July 10, 2011 at 10:41 pm

      Hi Sanji! Of course, Yahoo! Answers and other similar Q&A sites are great. I will be putting together a 2nd part (had already planned to when I first put this together.) 😀

      Reply
      • Ana | Traffic Cafe says

        July 14, 2011 at 3:50 pm

        I wonder if those kinds of sites are really worth our time – very time-consuming and extremely low-quality links.

        It might take me just as long to write a good guest post as it will to find and answer a couple of questions, but the backlinks are way better.

        Thoughts?
        My recent post How to Build an Email List 101

        Reply
  2. Andreas says

    July 9, 2011 at 1:00 pm

    Social networking is a great method to connect with fellow bloggers and maybe you are getting the opportunity to exchange links or using each others lists to mail your offers.

    Reply
  3. greg ascentive says

    July 9, 2011 at 6:00 pm

    Great list. I would hope #'s one and two are no-brainers at this point!
    Since Facebook has the "fan" pages (that I think a lot of business have yet to utilize), I wonder if the new Google+ will have a similar function so business and blogs can be "liked" or "+1" on Google's new service.
    My recent post 10 Key Marketing Trends for 2011

    Reply
  4. Danny says

    July 10, 2011 at 8:07 pm

    I am experimenting with a new plugin from the maker of the “yet another related posts plugin”. They have a new plugin called “BlueGlue related posts network plugin”, where you can partner with other bloggers in the same niche to share related posts. I guess it is a bit like comment luv but for related posts.

    Reply
    • Nile says

      July 10, 2011 at 10:39 pm

      Yes, when I wrote this, BlogGlue was just introduced. I now have enough info for a Part 2… so that will be something to look forward to in the next week. 😀

      Reply
  5. Richard Petrillo says

    July 10, 2011 at 9:46 pm

    Hey Nile,
    Great suggestions and I have used several of these, they all work very well. I had not thought about the Local Chamber of Commerce, love it! Thanks for the great tips!
    My recent post How to Add Annotations To YouTube Videos!

    Reply
  6. GigLogo says

    July 10, 2011 at 10:24 pm

    Great tips Nile, no surprise there! My big ones are Twitter, CommentLuv, commenting and Facebook fan pages. I like building links using those mediums because they are fun for me, I suggest people try all of your suggestions and use the ones they find fun or are comfortable using. If you like using them all even better.
    My recent post What Does My Business Get Out of Guest Blogging if I Don't Own a Blog?

    Reply
  7. Ryan Biddulph says

    July 11, 2011 at 9:51 am

    Hi Nile,

    I dig these tips.

    I am partial to blog comments myself. You can write a mini guest post each time you leave a comment, which makes people take notice. You need to add value with the comment, but if you're willing to be patient, and mindful, you can build a ton of links with commenting.

    I'm also big on FB, especially FB groups. So many like-minded people to meet in groups within your niche.

    Thanks for sharing your insight Nile.

    Ryan

    Reply
  8. Bill says

    July 11, 2011 at 11:02 am

    Those are all very useful tips. I use them all, as well as a few others like article marketing. Your last one, social bookmarking, is the one I utilize the most however, in conjunction with Facebook groups. I actually admin a group that was designed fro the express purpose of social bookmarking sites for other members. This has been a highly valuable tactic for all of the active bloggers in the group as we have all seen Google and Alexa rankings increases from this activity.
    My recent post Big MLM Tip – Blog Syndication – The Buddy System

    Reply
  9. Roz K Walker says

    July 11, 2011 at 2:53 pm

    Hi Nile! I use a fair number of these strategies, but I learned a few additional ones today. I haven't been consistent in pinging my site, so I'll look forward to your future post on that topic.

    Reply
  10. Kids Making Crafts says

    July 11, 2011 at 8:42 pm

    By the way, don't forget to mention to (specifically) blog owners about submitting to carnivals…
    My recent post The Wizard Chooses the Wand, Mr. Potter

    Reply
  11. Clark Minn says

    July 11, 2011 at 8:44 pm

    Thanks for the techniques you have shared us…It can be of big help…
    My recent post Famous Stars and Their Celebrity Weight Loss Diets

    Reply
  12. Lalit says

    July 12, 2011 at 11:19 am

    These are some of the great tips, however I practice all other forms of promotion except link baiting. It is good if precaution is taken, however sometime it might give negative affect as you have already mentione din your post.

    Reply
  13. Christian Reno says

    July 13, 2011 at 10:47 am

    Thanks for the local chamber of commerce tip. I have a few sites that could qualify for that, and I never considered that as a viable option.
    My recent post Sermon: “Let this mind be in you…” from Isaiah 53 and Philippians 2:1-11 on 7/10/11pm

    Reply
  14. Cal | Wedding Favors says

    July 14, 2011 at 1:14 am

    Hi Nile! Excellent tips. Honestly, I've only been doing 5 of the strategies you mentioned. I have to catch up with the other 7 strategies! Thanks for sharing the idea. 🙂

    Reply
  15. steven says

    July 14, 2011 at 6:11 am

    Do you have any further information, or know of where I can get some, on how pinging your site helps with backlinks?
    My recent post <a href="http://stretch11wrappers083.wetpaint.com/page/Packing+Machines.+How+the+Packaging+Process+Works%3Cbr+%2F%3E.+627+Home">Packing Machines. How the Packaging Process Works&lt;br /&gt;. 627 Home

    Reply
  16. Matt says

    July 14, 2011 at 4:49 pm

    Thanks for the tips. Its hard to find good methods for having people link to our site. Its not exactly an entertaining website, so additional link building strategies are great!

    Reply
  17. Jen says

    July 14, 2011 at 9:20 pm

    Just tried the discussion board on the other day and it worked pretty good
    My recent post Green Stinger Ephedra Information

    Reply
  18. Terrelle Pryor says

    July 14, 2011 at 10:46 pm

    What do you think of syndication? I heard on a podcast today about blog world that entering your rss feed into syndication networks is a great way to get traffic. Demand Media has a pretty popular network. They want the full article in the rss feed, which is the one point that is holding me back.
    My recent post Peach Jam Day Three: Morning Report

    Reply
  19. Steve Jones says

    July 15, 2011 at 2:50 pm

    A very good post indeed. It's a shame about some of the responses. A very good post and an excellent blog. I am now a follower. Thanks, Steve

    Reply
  20. Robin says

    July 15, 2011 at 9:39 pm

    Some of the excellent tips summarized at the blog, however I don’t practice some of these such as I never call any clients or anyone else. Some tips are even new for me. Thanks for the excellent post.

    Reply
  21. benjamin says

    July 20, 2011 at 10:12 am

    I´m using article marketing and social bookmarking mainly, but I´m also active in forums and on other related blogs as well!

    @Steven

    Pinging yxour site will notify the search engines and RSS dierctories that there is new content on your site. This will result in links pointing from the rss directories to your website or blog. Additional SEO infos can be found at my blog!
    My recent post Best Internal Linking Structure

    Reply
  22. kbharath says

    August 1, 2011 at 1:34 am

    Thanks for sharing these useful tips and all the tips will work and social bookmarking is my weapon in driving traffic to my blog.
    My recent post Lulu.com – A Great Platform, Where Writers Can Submit E-books, Photo Books, Audio Books, Etc

    Reply
  23. Lanny Bozych says

    August 6, 2011 at 5:16 pm

    I wish to express my love for your generosity for visitors who require assistance with the area. Your very own commitment to passing the solution throughout turned out to be astonishingly productive and has constantly permitted those much like me to attain their endeavors. Your own helpful report signifies much to me and still more to my office colleagues. Regards; from all of us.

    Reply
  24. Robin says

    August 10, 2011 at 8:25 pm

    These strategies you have shared us here are very helpful and in fact, i have shared this to my friends and they are also helpful to them…there are about 10 strategies I am using right now…
    My recent post Bringing your new arowanas home …

    Reply
  25. Angela says

    August 17, 2011 at 12:25 am

    I am hoping that the strategies are helpful to me…Thank you!!
    My recent post Muscle Building Workouts – For Beginners

    Reply
  26. Pradeep says

    August 20, 2011 at 1:35 am

    Hi Nile !
    Thanks for Great tips about Link building Strategies, this tips is very helpful for beginners.i am doing all process for improving the back link and traffic of the websites.blog commenting is best for improving the traffic.

    Reply
  27. Alexis says

    August 29, 2011 at 2:01 pm

    These are excellent list for the link building techniques. This would be a great help for me for sure. Thank you for sharing this post.
    My recent post PPV Playbook Forum

    Reply
  28. sunitha says

    September 12, 2011 at 1:14 am

    i liked the methods you have pointed out . The truth is today link building is important but have a link through social networking juices up your link building strategies.

    Reply
  29. arman says

    October 16, 2011 at 2:24 pm

    Actually I still lay about SEO. But reading this article, I got a lot of lessons. The tips are very effective and clear. So easy to be understood and practiced.

    regards

    Reply
  30. Anonymous says

    November 15, 2011 at 4:54 am

    i agree with ur post.i am a SEO Engineer.i want to write a blog like u…thanks 4 sharing

    Reply
  31. Veronica Cervera says

    December 20, 2011 at 3:12 am

    I think all these methods works great. All the methods you mentioned are clean, quality based link building strategies. Its important to practice good quality link building strategies in order to stay away from trouble.

    Reply
  32. matt muji says

    February 5, 2012 at 10:39 am

    nice share.. thanks ,, This could be a role model newbie blogger

    Reply
  33. Anonymous says

    February 17, 2012 at 1:29 am

    I also want quality backlinks for my blog, and Im sure with in 6 months these links will help to show more visibility in google.

    Reply
  34. Nancy Moore Tiller says

    February 20, 2012 at 9:50 am

    These are some very good tips. I have also found that there are many industry related sites that will allow you to post a link or ad.

    Reply
  35. Cody says

    March 6, 2012 at 12:13 pm

    Nile,
    After much research as an SEO specialist I truly agree with your post. Currently I am working on optimizing 15 different sites for the company I work for and I find your posts very helpful along my search for new SEO techniques. Thanks I am now a follower.

    Reply
  36. Anonymous says

    March 28, 2012 at 11:30 am

    Those are all very useful tips. I use them all, as well as a few others like article marketing. Your last one, social bookmarking, is the one I utilize the most however, in conjunction with Facebook groups. I actually admin a group that was designed fro the express purpose of social bookmarking sites for other members. This has been a highly valuable tactic for all of the active bloggers in the group as we have all seen Google and Alexa rankings increases from this activity.

    Reply
  37. Judy says

    March 30, 2012 at 5:14 pm

    Your logo is awesome.. just had to let you know 🙂

    Reply
  38. Chintan Jain says

    April 2, 2012 at 4:30 am

    Commenting on the Blogs is the best way to build backlinks, Guest Posting also helps in getting backlinks.

    Reply
  39. Travesti. says

    April 19, 2012 at 2:04 am

    You’re completely right Nile, even if we make some minor grammatical errors the meaning will turn out just the opposite. English language is a global language and is categorized into American and British English so bloggers have to keep this difference in mind because it may create confusion to a reader.

    Reply
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    May 16, 2012 at 12:03 am

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  41. Matt says

    February 4, 2013 at 6:35 pm

    Well written and concise. Those may be hard to fulfill but once done, its very satisfying.

    Reply
  42. Shailesh says

    February 15, 2014 at 2:55 am

    Nile, Awesome post!! Link Building is very important for every blog. Here, I’m like to go with your Points are 1,2,3,4. It’s very comfortable and easily to create. Millions of Peoples using Facebook, Twitter, Google+. Hence, it is great advantages to get good and regular traffic to a blogs.
    Thanks for sharing this 12 points of link building. We definitely try to use it on our blogs.

    Reply
  43. vlad says

    February 4, 2017 at 9:05 am

    I’d like to add a link building technique I recently found out. There’s s site called HARO which is a site for journalists looking for expert sources. Sign up for free and answer journalists’ queries and if you get published you receive a VERY high quality dofollow backlink from that post.

    Reply

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